Podcasts & Video Identities
Brief
While working at Packed.House, the platforms we worked with would often create new content in the form of podcasts and video series, both short-form and long-form. Identities and title sequences were created for each show in order to catch the user's attention, and drive traffic to the platforms.
Outcome
I created a variety of identities and title sequences for each of the shows, primarily for the fashion, beauty & lifestyle website beaut and movies, music, tv and events website entertainment.ie. While a number of these shows existed editorially, some of them were pitched to brands to be used as branded content. Therefore, a strong identity was not just essential for viewers and listeners, but also necessary to create a consistent and clear voice for brands to attach themselves to.
An entertainment.ie podcast that delves into the lives and careers of some of the most notable people in Irish and global popular culture.
An entertainment.ie podcast that discusses video game news, gaming culture, and new releases.
A podcast hosted by beaut. that offers a fresh, alternative voice for Irish females and starts boundary-pushing conversations about Irish culture.
An entertainment.ie short-form video series that provided quick reviews and insights into movies currently in theatres and streaming platforms.
An entertainment.ie long-form video series interviewing key figures from the past and present of Irish TV, as well as discussing current TV and streaming news.
An entertainment.ie short-form video series that announced daily pop culture and entertainment news.
A video series hosted on beaut. that featured interviews with key, and up-and-coming women in Irish business and media.
An entertainment.ie video series discussing each episode of the final season of Game of Thrones immediately after they aired.
An entertainment.ie podcast discussing film news and pop culture, and new releases.
A short-form video series by beaut. comparing brand-name beauty products with affordable alternatives.
